Argan oil…Morocco’s liquid gold.

Argania (Berber: ⴰⵔⴳⴰⵏ Argan) a tree endemic to the semidesert Sous valley of southwestern Morocco. Argan oil has been a culinary staple in Morocco for centuries — not only because of its subtle, nutty flavor but also its wide array of potential health benefits.

Right to left…argan nut, oil Amlu and fresh baked local bread.

This oil is derived from the kernels of the fruit of the argan tree and although native to Morocco this oil is now used across the globe for a variety of culinary, cosmetic and medicinal applications.

Argan oil provides a good source of linoleic and oleic fatty acids, two fats known to support good health. It also contains very high levels of vitamin E. The various phenolic compounds in argan oil are likely responsible for most of its antioxidant and anti-inflammatory capacities. Some research also indicates that argan oil can also be applied directly to your skin to reduce inflammation caused by injuries or infections. An extremely useful oil and it tastes fabulous too. Locals make a delicious spread called Amlou with toasted nuts, argan oil, and honey as well as using it as a hair and skin moisturiser. The indigenous goat population knows all this instinctively and goes to great lengths to partake of the fruits of this tree. 

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Most of the Simple Truths Foundation gel products and soaps contain pure argan oil.

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